2025.05.26
BMW Group Malaysia Brings Heritage in Motion to Life at My BMW World - A Showcase of Driven by Legacy, Defined by Progress.
Kuala Lumpur, 26th May 2025 – Since the 1970s, BMW Group Malaysia has stood as a pillar in the local automotive landscape, building a legacy in premium, rooted in innovation and craftsmanship. This heritage has solidified BMW Group Malaysia as the Number One Premium Automaker in the country.
Today, BMW Group Malaysia continues this drive forward into the future with Heritage in Motion. Heritage in Motion represents how our rich history and deep-rooted capabilities set us apart in Malaysia’s automotive industry, building expertise and experience over time to develop the ecosystem for the Premium Ownership Experience of owning a vehicle from the BMW Group. Powered by this history of expertise, BMW Group Malaysia stands strong in the face of disruption.
Building on our commitment and experience to delivering Sheer Driving Pleasure, BMW Group Malaysia presents My BMW World — a showcase of Driven by Legacy, Defined by Progress. The event will be happening from 13 June to 15 June from 9 AM to 5 PM at The Yard, Sentul Depot, featuring the unveiling of the newest vehicles from BMW Group Malaysia.
With a range of powertrain options including electric models, plug-in hybrid, and internal combustion engines, BMW Group Malaysia continues to champion Technology Openness and offer the Power of Choiceto cater to every lifestyle and driving need. In addition to exploring our latest models, visitors will have the opportunity to experience them first-hand through test drives, BMW X challenge, BMW Café as well as limited edition My BMW World merchandise.
My BMW World will also feature an immersive showcase of BMW Group Malaysia’s rich historical journey, tracing key milestones in innovation, customer care, sustainability, motorsports, and local footprint. This celebration of heritage sets the stage for the future — a showcase of strength powered by rich history, product innovation, and progress beyond today.
For more information on My BMW World, kindly visit our Facebook, Instagram or visit our website.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2024, the BMW Group sold over 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees.
The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.
About BMW Malaysia Sdn Bhd
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assembly Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Director of Corporate Communications and Sustainability, Malaysia
Telephone: +60123817182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chan Ai Ling
Corporate Communications Assistant Manager, Malaysia
Telephone: +6016 2763488, Fax: (+603) 8887 3801
Email: ailing.chan@bmw.com.my
Media Website: www.press.bmwgroup.com
For media queries, please contact:
VoxEureka
Sarah James / Alaynna Sta Maria / Yeong Wen Joe / Thanuj Kuhen Sivaganesan / Bethany Chuah / Britney Wong
Telephone: +6012 246 1506 / +6016 244 6610 / +6017 870 6252 / +6017 304 9975 / +6019 600 0878 / +6016 998 5479
E-mail: sarahjames@voxeureka.com / alaynna@voxeureka.com / wenjoe@voxeureka.com / thanuj@voxeureka.com / bethanychuah@voxeureka.com / britney@voxeureka.com