An initiative to aid the current food relief programmes carried out by two local organisations and supported by BMW Group Malaysia, RM100 will be raised for every funded contract from any BMW and MINI electrified models.
Kuala Lumpur, 20th September 2021 – BMW Group Financial Services Malaysia has begun a new fundraising initiative supporting Refuge for the Refugees and Empire Project – both of which are local organisations who are actively providing food relief to the underprivileged and marginalised communities in Malaysia during the Covid-19 pandemic. These initiatives are also supported by BMW Group Malaysia in terms of logistics and delivery needs.
Danielle Maassen, Chief of Sales & Marketing of BMW Group Financial Services Malaysia said, “In these challenging times, it is imperative that we come together to lend a helping hand wherever we can. Although we are looking at a gradual shift into the next phase of the National Recovery Plan, we want to continue providing support to these exceptional non-profit organisations who work hard to ensure that underprivileged families and individuals in the country do not go hungry. We have had the privilege of volunteering our time as an organisation with both Refuge for the Refugees and Empire Project for the last 18 months, and we are humbled to be able to contribute further to their relief efforts.”
The initiative will once again see contributions of RM100, made on behalf of BMW and MINI customers, for every funded contract of the following models*: the BMW 330e, BMW 530e, BMW 740Le xDrive, BMW X5 xDrive45e, MINI Cooper SE as well as the MINI Cooper SE Countryman. All funded contracts from 1st September to 31st December 2021 for the aforementioned models are eligible for this initiative.
These contributions will support the Refuge for the Refugees food aid programme that serves upwards of 700 families in the B40, migrant and refugee communities on a weekly basis, as well as the various food and essential relief efforts conducted by Empire Project throughout the pandemic that serves marginalised Malaysians across the country.
Discover BMW Engage at https://www.bmwfs.my/, and learn more about Refuge for the Refugees via https://rftr.super.site/ and https://www.instagram.com/refugefortherefugees/. Learn about Empire Project’s latest activities at https://www.facebook.com/empireprojectwecareweshare/.
*Terms and conditions apply.