BMW Malaysia enhances BMW 3 Series line-up with the unveiling of the New BMW M340i xDrive and New BMW 330Li M Sport.

Following the unveiling of three new BMW 3 Series variants in January, the versatility of the mid-sized premium executive sedan is further demonstrated with the introduction of its performance and long-wheelbase variants.


Kuala Lumpur, 15th March 2023 – BMW Malaysia today introduced the two highly-anticipated variants of the latest BMW 3 Series – the New BMW M340i xDrive and BMW 330Li M Sport. The newly introduced variants of the BMW 3 Series retain the line-up’s hallmark sportiness, while showcasing the BMW 3 Series' adaptability and ability to meet diverse driving needs.


Hans de Visser, Managing Director of BMW Group Malaysia said, “The BMW 3 Series has been a consistent and excellent representation of BMW’s values and promise of Sheer Driving Pleasure. A global best-seller, the BMW 3 Series’ inherent qualities of sportiness, comfort, efficiency and innovation resonate strongly with Malaysians as well, propelling it forward as the best-selling premium executive sedan here year after year. Building upon its versatility, we are able to accentuate these qualities to provide dynamic driving experiences that suit the various lifestyles and preferences of our customers.”


He added, “Holding strongly to our belief that the Power of Choice should be firmly in the hands of our customers, we are pleased to introduce two new additions to the New BMW 3 Series line-up in Malaysia. The New BMW M340i xDrive brings forth superior power and performance, marking an entry point into the world of BMW M. Meanwhile, the New BMW 330Li M Sport presents luxurious, spacious comfort for its occupants, all without sacrificing the BMW 3 Series' signature sporty prowess.”


Like the previously unveiled New BMW 320i M Sport, New BMW 330i M Sport and New BMW 330e M Sport variants, a refreshed exterior and redesigned interior brings a welcome modernisation to the New BMW M340i xDrive and New BMW 330Li M Sport. This is further encapsulated with the inclusion of the revolutionary BMW Curved Display, lending a cutting-edge and progressive feel to the driving experience.


Iconic look, designed with purpose.

The performance powerhouse of the BMW 3 Series line-up, the New BMW M340i xDrive features a stand-out front section, redesigned to be more expressive in comparison to its predecessor. This is characterised by the distinctive hexagonal kidney grilles that take inspiration from motor racing, which are flanked by state-of-the-art Adaptive LED headlights with High-Beam Assistant. Moving on to the side, the New BMW M340i xDrive features M exterior mirrors, 19-inch M Light Alloy Wheels in Double-Spoke Style 91 M Bicolour, alongside M Sport Brakes in Blue High-Gloss. Underscoring its commanding sportiness, the rear of the New BMW M340i xDrive can be distinguished by its M Rear-Spoiler free-form design exhaust tips – the latter of which is also seen in the New BMW 330Li M Sport. As standard, the New BMW M340i xDrive comes equipped with the M Aerodynamics Package and M High-Gloss Shadowline.


On the other hand, the New BMW 330Li M Sport has also been refreshed, featuring slimmed-down LED headlights with expressive daytime running light graphics, which are further enhanced with the High-Beam Assistant. From the side, the impeccable elegance of the New BMW 330Li M Sport is accentuated by its elongated silhouette, featuring an overall length of 4,823mm and wheelbase of 2,961mm – for reference, these dimensions measure 110mm longer than the New BMW 330i M Sport. This is accompanied by 18-inch M Alloy Wheels in Double-Spoke Style in 848 M Bicolour. Additionally, the M Aerodynamics Package and M High-Gloss Shadowline with extended contents arrive as standard for the New BMW 330Li M Sport.


For sportiness that is further accentuated, the M Sport Pro variant is also available for the New BMW M340i xDrive, adding exterior features that emphasise the vehicle’s dynamic appearance. These include 19-inch M Light Alloy Wheels in Double-Spoke Style 792 M Bicolour Jet Black, M lights Shadowline, M Sport brake callipers in High-Gloss Red, M High-gloss Shadow Line with extended contents, including kidney grille frame and slats in High-Gloss Black and M Rear Spoiler in Black Sapphire.


Modernised interior with elegance and functionality in mind.

The BMW Curved Display sophisticatedly and digitally refines the interior of the two new variants, with an elegance that emanates throughout the cockpit. While the 12.3-inch Information Display and 14.9-inch touchscreen Control Display provide uninhibited accessibility to key information and functionalities, the centre console houses an equally tidy layout with the classic gear selector now featuring a highly sophisticated, minimalist toggle design.


Befitting the sporty disposition of the vehicle, the New BMW M340i xDrive arrives with sport seats for both the driver and front passenger, with the driver’s seat further enhanced with electric seat adjustment with memory function. Also equipped as standard are the hand-stitched M Leather Steering Wheel in supple Walknappa leather, M Headliner Anthracite and Aluminium Rhombicle Anthracite M Interior Trim. For added convenience and comfort, the Storage Compartment Package, automatic air conditioning, ambient light, interior rear-view mirror with automatic anti-dazzle function and electric glass roof have been included as standard. Finally, in-car entertainment is provided by the unmatched audio quality of the Harman Kardon Surround Sound system. Optionally, the M Sport package Pro for the all-wheel drive sedan further adds iconic M colour-lined M seat belts.


For the New BMW 330Li M Sport, the driver’s seat comes with electric seat adjustment with memory function. Accentuating the luxury-focus of the sedan, the New BMW 330Li M Sport is furnished with Interior Trim Finishers Combination Back High-Gloss/Aluminium, Galvanic embellishers for controls, Instrument Panel in Sensatec and a panorama glass roof as standard. Meanwhile, the sporty aspect of the vehicle is represented by the M Leather Steering Wheel and M Headliner Anthracite. Other interior features of the New BMW 330Li M Sport are the Storage Compartment Package, three-zone automatic air conditioning, ambient light and interior rear-view mirror with automatic anti-dazzle function. As for in-car entertainment, the New BMW 330Li M Sport comes equipped with a HiFi loudspeaker system.


Premium performance with every choice.

Sportiness remains the core ethos of the New BMW 3 Series, embodied by tried-and-true design incorporating the signature 50/50 front/rear weight distribution, wide track, high body rigidity, low centre of gravity and high-quality chassis technology, which all come together to ensure superior driving dynamics across powertrains.


Carrying the Most Powerful Letter in the World, the New BMW M340i M xDrive houses a straight-six cylinder petrol engine that delivers a maximum of 387 hp (288 kW) and an outstanding 500 Nm of torque, accelerating the sports sedan from a standstill to 100 km/h in just 4.4 seconds, with top speed capped at 250 km/h. As for the New BMW 330Li M Sport, its straight-four cylinder petrol engine delivers a maximum of 258 hp (190 kW) and 400 Nm of torque, enabling 0 – 100 km/h to be achieved in just 6.2 seconds, while top speed is capped at 250 km/h.


As standard, both the all-wheel drive BMW M340i xDrive and the rear-wheel drive BMW 330Li M Sport come equipped with an eight-speed Steptronic Sport transmission. The New BMW 330Li M Sport is equipped with comfort suspension, while the New BMW M340i xDrive, being the more sport-oriented variant of the two, is further equipped with the M Sport Differential, Adaptive M Suspension and Variable Sport Steering.



Sophisticated connectivity and safety features.

The BMW Live Cockpit Professional inclusive of the BMW Head-Up Display is a standard equipment for the New BMW 3 Series variants, powered by the latest version of the BMW Operating System 8. The intuitive interaction and control of the vehicles come in a myriad of ways, allowing the driver to utilise various functions through touchscreen operation via the Control Display, the natural language function using the BMW Intelligent Personal Assistant, the BMW iDrive Controller and the touch-only direct access controls.


Comfort Access, Remote Software Update and BMW ID all come as standard digital features for the New BMW M340i xDrive and the New BMW 330Li M Sport, alongside the Connected Package Professional, which is inclusive of a comprehensive range of digital services, such as Remote Services as well as Smartphone Integration with Apple CarPlay and Android Auto. Other connectivity features for both variants include Intelligent Emergency Call, Teleservices and ConnectedDrive Services.


With state-of-the-art driver assistance systems, journey on the road to the intended destination is made easier. The Parking Assistant and Driving Assistant comes as standard for both the New BMW M340i xDrive and the New BMW 330Li M Sport. The camera- and ultrasound-based Parking Assistant is inclusive of Park Assist, Active Park Distance Control (PDC), Lateral Parking Aid and Reversing Assist Camera. The Reversing Assistant is designed to keep record of up to the last 50 metres driven forward and is able to drive back the exact same way in reverse if desired.


As for the camera- and radar-based Driving Assistant, the standard features are the Lane Departure Warning with active steering interventions, Lane Change Warning, Front Collision Warning with brake intervention, Rear Crossing Warning with brake intervention, Rear Crossing Traffic Warning, Rear Collision Warning, Speed Limit Info and manual Speed Limit Assist. Additionally, Cruise Control with Braking Function is available as standard for both variants.


Exterior colour options for the New BMW M340i xDrive include Alphine White, Black Sapphire, Melbourne Red, M Portimao Blue, M Brooklyn Grey and Skyscraper Grey, while interior upholstery is available in Leather Vernasca in either Black or Mocha. For the New BMW M340i xDrive M Sport Pro, the exterior colour options are Alpine White, Black Sapphire, M Brooklyn Grey and M Portimau Blue, while interior upholstery comes in Leather Vernasca in Black or Tacora Red. As for the New BMW 330Li M Sport, exterior colour options include Carbon Black, Mineral White, M Portimao Blue and Skyscraper Grey, while interior upholstery is available in Leather Vernasca in Mocha décor stitching.


The New BMW M340i xDrive M Sport Pro will be available exclusively online with a pre-booking fee of RM3,000. Deliveries can be expected to commence in August 2023. Customers who are interested in the M Sport Pro variant and the New BMW M340i xDrive and New BMW 330Li M Sport may visit http://shop.bmw.com.my/. Alternatively, customers may contact their preferred authorised BMW dealership to learn more about the New BMW M340i xDrive and New BMW 330Li M Sport.


Dynamic financial programme.

With the BMW Easy Drive Financing Plan from BMW Group Financial Services Malaysia, the New BMW M340i xDrive, the New BMW M340i xDrive M Sport Pro and the New BMW 330Li M Sport can be owned with a monthly instalment plan starting from RM 4,281.00, RM 4,336.00 and RM 3,569.00, respectively (based on estimates of an 80% loan on a five-year tenure).


Complete premium ownership experience.

Owners of the New BMW M340i xDrive, the New BMW M340i xDrive M Sport Pro and the New BMW 330Li M Sport will receive the complete BMW Group Malaysia Premium Ownership experience which includes:

  • BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Programme
  • BMW Roadside Assistance and Accident Hotline
  • The BMW Group Loyalty+ Mobile App - BMW Privileges Card
  • BMW Service Online


The retail pricing for the New BMW M340i xDrive, the New BMW M340i xDrive M Sport Pro and the New BMW 330Li M Sport with BMW Service and Repair Inclusive as well as Sales and Service Tax (on the road, without insurance) are:


The New BMW M340i xDrive                                          RM 391,800.00

The New BMW M340i xDrive M Sport Pro                 RM 396,800.00

The New BMW 330Li M Sport                                        RM 325,800.00


Comfort-oriented suspension updates for select BMW models.

Starting March 2023, BMW Malaysia will be updating the suspension setup on select BMW models – the BMW 218i Gran Coupé, the BMW 330i M Sport, the BMW X3 sDrive20i M Sport, the BMW X3 xDrive30i M Sport and the BMW X3 xDrive30e M Sport.


The BMW 218i Gran Coupé has been updated to utilise the Standard Suspension. This allows for a softer spring/damper setup, enabling a more comfortable ride.


The BMW 330i M Sport has been updated to utilise the Adaptive M Suspension, ensuring ride comfort thanks to electronically controlled dampers with individual control for each wheel, while allowing for increased sportiness compared to the previously fitted M Sport Suspension. The Adaptive M Suspension also adapts the drive according on the drive mode selected, which can be toggled via the Driving Dynamics control switch.


The BMW X3 sDrive20i M Sport has been updated to utilise the Standard Suspension, a switch from the previously fitted M Sport Suspension. This allows for a softer spring/damper setup, enabling a more comfortable ride.


The BMW X3 xDrive30i M Sport – previously fitted with the M Sport Suspension – and the BMW X3 xDrive30e M Sport – previously fitted with the Standard Suspension – are now updated with the Adaptive Suspension, reducing disruptive vehicle movements to a minimum with shock absorbers that automatically adapt to road conditions.

Read more

About the BMW Shorties

The BMW Shorties was launched in Malaysia in late 2006 as a platform for Malaysian short film makers to explore their talent. Since that time, it has become one of the most anticipated annual filmmaking events in Malaysia with BMW Shorties productions travelling to prestigious international film festivals in Cannes, Rome, New York, Rotterdam, Dubai and others. Today it serves both to provide Malaysian filmmakers access to international film making networks and as an unwitting platform for young Malaysians to cultivate their social conscience. 

Read more

The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles and more than 194,000 motorcycles worldwide. The profit before tax in the financial year 2021 was € 16.1 billion on revenues amounting to € 111.2 billion. As of 31 December 2021, the BMW Group had a workforce of 118,909 employees. 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

Read more

About BMW Malaysia Sdn Bhd

BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assembly Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.

Read more

About The Datai Langkawi

One of the world’s most stunning resorts, The Datai Langkawi, is situated on the northwest tip of the island of Langkawi in Malaysia. Located in an ancient rainforest rich in wildlife and overlooking the tranquil Datai Bay, awarded by National Geographic as one of the Top 10 Beaches worldwide, the iconic property enchants with mesmerising nature, visionary architecture, understated elegance and Malaysian hospitality. All the 121 rooms, villas and suites at The Datai Langkawi, including the five-bedroom The Datai Estate Villa, offer breathtaking views of the surrounding nature. Elevated among treetops, set in the very heart of the rainforest and located directly on the coastline, the dining outlets, which include the award-winning The Gulai House, The Pavilion, The Dining Room and The Beach Club, pay homage to the exotic flavours and culinary traditions of the region and beyond. Bespoke facilities include The Nature Centre, an educational facility and home to resident naturalists and marine biologists, and The Spa featuring Ramuan treatments, its own Akar retail range and Voya facials. Leisure facilities include three pools, a state-of-the-art fitness centre at The Health Club; an array of wellness activities including silat and yoga, retail outlet The Boutique, a reserved space to showcase local arts and talents at The Atelier, as well as one of the most scenic golf courses in the world designed by golf legend Ernie Els, The Els Club Teluk Datai. The resort founded The Datai Pledge in 2019 - a sustainability and conservation trust that supports Langkawi’s unique fauna, flora and communities. All proceeds from The Datai Pledge aid this work and contribute to local non-profit organisations. The Datai Langkawi is managed by Themed Attractions Resorts & Hotels Sdn Bhd, an investment holding company incorporated to develop, manage and operate hospitality and attraction destinations.

Read more

Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications and Sustainability, Malaysia 
Telephone: +60123817182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com


Chan Ai Ling
Senior Corporate Communications Executive, Malaysia
Telephone: +6016 2763488, Fax: (+603) 8887 3801
Email: ailing.chan@bmw.com.my
Media Website: www.press.bmwgroup.com

Read more

For media queries, please contact:

Christina How / Kenix Lee / Adelynn Lim / Yeong Wen Joe / Chelsea Lim
Telephone: +6013 342 3321 / +6017 635 3610 / +6019 382 6328 / +6017 870 6252 / +6016 438 3033
E-mail: christina@voxeureka.com / kenix@voxeureka.comadelynn@voxeureka.com / joe@voxeureka.com / chelsea@voxeureka.com

Read more

About SNS Products Sdn Bhd

Established in 2002, SNS Products Sdn Bhd is a home-grown company that is driven by the principles of promoting child safety awareness to ensure that all children are safe and well-protected in and out of the home. SNS Products Sdn Bhd is the Malaysian sole distributor for Joie, snskidz, mifold and Axkid, with a product line up to cater for all price ranges to suit different needs and situations. The company takes pride in advocating child occupant safety and strives to promote the safety message to all concerned parties including parents, caregivers, health care providers and retailers. Being committed to child occupant safety, SNS Products Sdn Bhd provides advice on child safety seats, conducts talks and training workshops, organises free car seat checks as well as offers a car seat rental programme. To learn more, visit https://www.safensound.com.my/

Read more