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BMW GROUP MALAYSIA SETS NEW RECORD IN DELIVERIES FOR PLUG-IN HYBRID VEHICLES IN THE FIRST FOUR MONTHS OF 2018
Premium automaker sets new benchmark with more than 52% of its vehicle deliveries in Malaysia comprising of Plug-In Hybrid variants.
Kuala Lumpur, 16th May 2018 – In the first four months of 2018, BMW Group Electrified vehicle sales worldwide totalled 36,692 units, a growth of 41.7% over the same period last year.
Pieter Nota, Member of the Board of Management of BMW AG responsible for Sales and Brand BMW said, “We are delighted to announce that there are now over a quarter of a million electrified BMW Group vehicles on the world’s roads. Combined sales of BMW i, BMW iPerformance and MINI Electric vehicles were up 52% in April (9,831), bringing the total number of electrified BMW Group cars sold to over 250,000 and we are well on track to deliver on our stated target to sell over 140,000 electrified vehicles this year.”
Up until April 2018, BMW Group Malaysia contributed to this immense success with electrified vehicles, as the premium automaker’s portfolio of Plug-In Hybrid deliveries in the country now accounts for 52.7% of its total vehicle deliveries.
Mr. Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia said, “Our portfolio of Visionary Mobility vehicles have been developing from strength to strength here, and we now have a Plug-In Hybrid vehicle variant for almost all models which makes for the largest portfolio currently available in the Malaysian automotive industry.”
In the first four months of 2018 alone, BMW Group Malaysia introduced two new plug-in hybrid vehicles in the country – the All-New BMW 530e Sport in January, the first-ever BMW 5 Series Hybrid with eDrive Technology which was also the fifth BMW iPerformance model to be introduced in the country. The premium automaker then introduced the New MINI Countryman Plug-In Hybrid, the first Plug-In Hybrid vehicle variant for the MINI brand.
The premium automaker also expanded accessibility to electric vehicle and Plug-In Hybrid vehicle charging facilities nationwide, installing new BMW i Charging Stations at WEIL Hotel in Ipoh, the first in the state of Perak with its dealer partner Tian Siang Premium Auto; Holiday Inn Melaka and The Equatorial Melaka, the firsts in the State of Melaka with dealer partner Seong Hoe Premium Motors, and at CityONE Megamall Kuching, the first in the State of Sarawak with dealer partner Regas Premium Auto Sarawak.
Collaborating with the Malaysian Green Technology Corporation, BMW Group Malaysia’s portfolio of Visionary Mobility with the BMW iPerformance and MINI Electric vehicles are also supported by the ChargEV platform, which has a growing network of more than 270 charging facilities nationwide.
Driving the Future of Electro Mobility further in Malaysia, the premium automaker also showcased the BMW i3, the BMW Group’s best-selling electric car in the premium compact segment worldwide at the recent 2018 Malaysia Autoshow. The dynamic electric car was made available to be test driven by the public. Over 40 members of the public took the opportunity to test drive the car. ”
About BMW EfficientDynamics
BMW EfficientDynamics was coined by BMW more than a decade ago to define the company’s long term sustainable strategy to produce fuel-saving and alternative vehicle concepts through clean production processes. It is an array of technologies that are already fitted as standard across practically the whole model range. As the manufacturer with the most comprehensive programme for reducing fuel consumption and emissions, BMW EfficientDynamics are designed to enhance the performance and driving pleasure of the vehicles at the same time. In 2007, BMW was awarded a “Green Steering Wheel” for outstanding environmental innovation for its BMW EfficientDynamics technology.
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
About BMW Malaysia Sdn. Bhd.
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambi
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my
Media Website: www.press.bmwgroup.com
About BMW EfficientDynamics
BMW EfficientDynamics was coined by BMW more than a decade ago to define the company’s long term sustainable strategy to produce fuel-saving and alternative vehicle concepts through clean production processes. It is an array of technologies that are already fitted as standard across practically the whole model range. As the manufacturer with the most comprehensive programme for reducing fuel consumption and emissions, BMW EfficientDynamics are designed to enhance the performance and driving pleasure of the vehicles at the same time. In 2007, BMW was awarded a “Green Steering Wheel” for outstanding environmental innovation for its BMW EfficientDynamics technology.
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
About BMW Malaysia Sdn. Bhd.
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambi
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my
Media Website: www.press.bmwgroup.com