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BMW GROUP MALAYSIA APPOINTS REGAS PREMIUM SABAH AS ITS NEWEST AUTHORISED DEALER REPRESENTATIVE IN THE STATE OF SABAH.
New Dealer Representative for the brands BMW, MINI and BMW Motorrad to continue growing premium automaker’s brand portfolio in the Land Below the Wind.
Cyberjaya, 21st June 2018 – BMW Group Malaysia today appointed Regas Premium Sabah as its newest dealer representative for the brands BMW, MINI and BMW Motorrad in the state of Sabah.
Mr. Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia said, “East Malaysia has long been a contributing market to our growth here and we are excited to have Regas Premium Sabah on board as our new dealer in Kota Kinabalu to continue growing our presence in the State of Sabah.”
Hoelzl added that the State of Sabah currently contributes over 500 vehicles to the premium segment in the country annually and has the potential to double over the next five years. He said, “Last year, we experienced an 18% growth in our deliveries in Sabah in comparison to 2016 which really demonstrates the potential in the state.”
Matthew Tan, Dealer Principal of Regas Premium Sabah, meanwhile, said, “It has always been an ambition of ours to venture in the premium automotive industry in Sabah, and representing the brands of the BMW Group is definitely a dream start. With the great ambition and challenge ahead, we look to continue serving existing and new customers with BMW Group Malaysia to further reinforce the growth and presence of the brands in the state.”
Regas Premium Sabah Sdn Bhd is a joint venture between TM Vision Auto Services Sdn Bhd, a subsidiary of Tan Brothers Machinery Company (TBMC) group of companies and Regas Premium Auto Sdn Bhd.
Regas Premium Auto is the authorised dealer representative for the brands BMW, MINI and BMW Motorrad in the state of Sarawak. Regas Premium Auto was also appointed as the authorised service dealership for BMW i in 2016 in the state, and last year established the first-ever BMW i public charging facilities in East Malaysa at CityOne Megamall Kuching.
Regas Premium Sabah will be taking over FM Autohaus as BMW Group Malaysia’s new dealership in Kota Kinabalu and will operate in the existing 53,500 sq ft facility located in the prime area along Jalan Penampang, offering the full suite of Sales, Services, Spare Parts and Systems (4S) for the brands BMW and BMW Motorrad, as well as service facilities for the brands BMW i and MINI.
BMW Group Malaysia currently has a network of 20 BMW, 8 MINI, and 9 BMW Motorrad dealerships nationwide. Regas Premium Sabah commences operation on 1st July at Lot 17362, Mile 3, Lido, Jalan Penampang, 88300 Kota Kinabalu, Sabah.
About BMW EfficientDynamics
BMW EfficientDynamics was coined by BMW more than a decade ago to define the company’s long term sustainable strategy to produce fuel-saving and alternative vehicle concepts through clean production processes. It is an array of technologies that are already fitted as standard across practically the whole model range. As the manufacturer with the most comprehensive programme for reducing fuel consumption and emissions, BMW EfficientDynamics are designed to enhance the performance and driving pleasure of the vehicles at the same time. In 2007, BMW was awarded a “Green Steering Wheel” for outstanding environmental innovation for its BMW EfficientDynamics technology. \
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
About BMW Malaysia Sdn. Bhd.
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my
Media Website: www.press.bmwgroup.com
About BMW EfficientDynamics
BMW EfficientDynamics was coined by BMW more than a decade ago to define the company’s long term sustainable strategy to produce fuel-saving and alternative vehicle concepts through clean production processes. It is an array of technologies that are already fitted as standard across practically the whole model range. As the manufacturer with the most comprehensive programme for reducing fuel consumption and emissions, BMW EfficientDynamics are designed to enhance the performance and driving pleasure of the vehicles at the same time. In 2007, BMW was awarded a “Green Steering Wheel” for outstanding environmental innovation for its BMW EfficientDynamics technology.
The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
About BMW Malaysia Sdn. Bhd.
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my
Media Website: www.press.bmwgroup.com