BMW IPERFORMANCE ROADSHOW.
2017.06.15

BMW GROUP MALAYSIA INVITES YOU TO EXPERIENCE THE BEST OF BOTH WORLDS OF SHEER DRIVING PLEASURE AND ELECTRIC DRIVING PLEASURE AT THE BMW IPERFORMANCE ROADSHOW.

Premium automaker to demonstrate its expertise with the mobility of the future at Bangsar Village II, Kuala Lumpur.

 

Kuala Lumpur, 15 June 2017 – BMW Group Malaysia is inviting you to experience BMW EfficientDynamics and the Mobility of the Future at the Concourse of Bangsar Village II this weekend from Friday, 16th to Sunday, 18th of June, 2017. The thrilling event will showcase a selection of ground breaking BMW iPerformance vehicles which includes the BMW 330e, BMW X5 xDrive40e, BMW 740Le and the futuristic BMW i8. The event will run from 10am till 10pm on all three days.

 

Aside from showcasing the future-driven cars from the BMW Group, the roadshow will also feature the innovative BMW eDrive technology – one of the most cutting-edge elements of the ground breaking BMW EfficientDynamics suite of technology. BMW eDrive is the new drive system technology used in all the electrically powered vehicles from BMW i and the plug-in hybrid models from BMW. At the roadshow, BMW will demonstrate how the BMW eDrive offers outstanding efficiency and seamless everyday practicality while also delivering the highest standards in driving dynamics and quality in keeping with BMW tradition.

 

Mr. Han San Yung, the Managing Director and CEO of BMW Group Malaysia said, “Experience has always been a key factor in implementing innovative automotive concepts and this is precisely what BMW Group Malaysia aims on bringing to the public with this roadshow. We hope that our vision for forward-looking mobility will be better experienced here as we create greater understanding of premium vehicles that are strongly defined by sustainability.”

 

In addition to the tour, Ingress Auto Damansara, Sungai Penchala and Ingress Auto Puchong, Bandar Puteri will also be hosting a special Supper at BMW event. Held on Saturday, 17th of June 2017 from 8pm till midnight, Ingress Auto are inviting the public to join them in observing the breaking of fast.

 

With great food, comes great times and keeping that in mind, Supper at BMW with Ingress Auto will correspondingly offer special promotions.

 

For selected models, a 1.88% financing programme will be made available. Additionally, Ingress Auto will be giving out free vouchers up to RM10,000 with purchase of selected models, an offer valid until the 30th of June 2017.

 

For current BMW owners, there will also be a free 20-point check service conducted that evening in preparation to ‘Balik Kampung.’ Owners are required to pre-book appointments slots prior to the evening. There will also be a 20% discount on labour fees for body and paint repairs alongwith engine oil change as well as free wheel alignment and balancing services offered with the purchase of four new tyres. The offer from Ingress Auto lasts until 31st July, 2017.

The BMW Group

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

 

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

 

About BMW Malaysia Sdn. Bhd.

BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.

 

Issued by:

BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my

Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my

 

The BMW Group

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

 

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.


About BMW Malaysia Sdn. Bhd.

BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.


Issued by:

BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: (+601) 2381 7182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
 

Chongreena Cirikwong
Corporate Communications Assistant, Malaysia
Telephone: (+603) 8887 3865, Fax: (+603) 8887 3801
Email: chong.reena@bmw.com.my